Profile
- • A natural product marketing leader that brings calm and clarity.
- • 10+ years of marketing experience across B2C and B2B.
- • Structured and pragmatic, but highly creative. A data-driven decision maker.
- • Excellent, empathic communicator that thrives in remote.
Experience
Product Marketer // Doist
Jan 2024 → PresentDoist is a fully remote software company that empowers people with simple yet powerful tools. I joined in January 2024 to lead on Go-to-Market efforts for updates to their flagship product, Todoist.
Product Marketing, Team Lead // Deel
Sep 2023 → Dec 2023Deel is the all-in-one HR platform for global teams. It helps companies simplify every aspect of managing an international workforce, from culture and onboarding, to local payroll and compliance. Deel works for independent contractors and full-time employees in more than 150 countries, compliantly.
Senior Product Marketing Manager // Slite
May 2022 → Apr 2023Slite is a Series A funded SaaS company making collaborative software. I joined as solo PMM to shepherd Slite through a period of re-positioning, bolster activation, lead on critical product launches and – as part of the Product Leadership group – help shape the roadmap for Slite’s future.
Head of Product Marketing // Vivaldi
Feb 2021 → Apr 2022As the lead on Product Marketing I tackled branding, positioning, user acquisition and activation. I worked at the intersection of product development, marketing, PR, and community, with a view of gaining growth in the millions of users globally.
Growth Marketing Manager // Vivaldi
Nov 2016 → Feb 2021I joined Vivaldi as Manager on a small marketing team of four. Areas of responsibility varied widely, but focused primarily on user acquisition, onboarding/ activation, establishing departmental strategy/workflow, KPIs and dashboards, and cross-channel content creation in support of product launches.
Head of Editorial & Media // Billetto
Feb 2015 → Mar 2016Strategic direction and implementation of global content and communication strategy during Billetto’s rapid European expansion.
Editorial Manager // Billetto
Mar 2013 → Mar 2015Concept and launch of editorial and digital marketing strategies to penetrate the UK's extremely competitive online ticketing and event discovery market.